Rafa Academy x LaLiga Join Forces
INSTAGRAM - 🎾+⚽️ @laliga and the #RafaNadalAcademy by Movistar have signed a framework collaboration agreement to share experience and knowledge and mutually reinforce the reputation of both brands nationally and internationally. The alliance, which covers the next three years, will see the organisations offer two-way support and launch a series of joint projects and initiatives.
👉🏻This agreement is based on the values shared by the two organizations which have proven fundamental to their success: hard work, tolerance, respect, integrity and commitment, among others. These values are instilled in young people by LaLiga with projects such as the Values School and Future Fan, as well as the Integrity Talks given to players at LaLiga's offices. The Rafa Nadal Academy by Movistar focuses on promoting and fostering these same values which form the basis of its teaching method, both in terms of technique and in terms of sporting strategy and physical training.
🗣In the words of LaLiga President, Javier Tebas: "Our alliance with the Rafa Nadal Academy by Movistar represents another step forward in our bid to expand the world of sport. Rafa and his team will help to promote the values that are fundamental to us and to give even greater visibility to the LaLiga brand."
🗣Meanwhile, Rafa Nadal assured: "Since we opened the Academy in 2016, we’ve grown consistently both nationally and internationally, and we believe that this collaboration with LaLiga will be of great value to us. Our teams have been working together for some time now on some very exciting projects which I hope we’ll see come to fruition soon. I’m sure that this partnership between the two brands will be very positive”.